Goertek Announces Rox Earbud Reference Design with Support for Qualcomm Snapdragon Sound Technology

May 18 2021, 00:50
Goertek has unveiled a new earbud reference design to help manufacturers looking to implement Qualcomm Snapdragon Sound technology speed their time to market. Powered by the Qualcomm QCC5141 Bluetooth Audio SoC, the Rox reference design is optimized for use in TWS earbuds and hearables and is designed to deliver high-resolution music, crystal-clear voice calls, and lag-free gaming — with superior connectivity and extended battery life.
 

For the new platform, Goertek collaborated closely with Qualcomm Technologies International, in the optimization, system integration, acoustic optimization, and manufacturing of the Rox earbud reference design. Each side of Rox reference design has 3 Goertek high-SNR microphones and one SBS (Super Balance Speaker) driver to support high performance ANC and deliver a premium wireless sound experience. 

Goertek also adds that the Rox reference design is engineered to meet the strict metrics for latency, voice call quality, music quality and connectivity required to carry the Snapdragon Sound logo. Key features of the Rox reference design include Qualcomm aptX Adaptive audio technology for 24-bit 96kHz music quality, aptX Voice for 32kHz super wideband voice quality and always on wake word detection for Amazon Alexa or Google Voice Assistant. In addition to this Goertek could also offer ANC and EQ tuning to help OEMs reduce development time and cost. The device is optimized for power with 6.1mA current during ANC to support 5 hours of battery life with 35mAh battery.

“We are pleased to offer the world's first reference design that can support Snapdragon Sound from Qualcomm Technologies. Goertek has developed several generations of reference designs based on the Qualcomm Snapdragon Platform and we are excited to extend that to Snapdragon Sound which is designed to provide seamless, immersive audio in, and across, devices including smartphones, wireless earbuds and headsets. Goertek’s capability is demonstrated with this, the first true wireless earbud reference design with support for Snapdragon Sound technology which we have designed with human wear comfort and a superior sound experience for listening to music, communicating on the phone, or wirelessly gaming,” says Justin Zhan, GM of Goertek Consumer Electronic Products.

Goertek collaborated with Qualcomm Technologies so that the Rox reference design can support the strict metrics for latency, voice call quality, music quality, and connectivity required to carry the Snapdragon Sound mark. In addition, Goertek will offer ANC and EQ tuning to help manufacturers reduce development time and cost. With many years of experience as an ODM for true wireless earbuds, Goertek has extensive expertise in industrial, electronic, mechanical, antenna, acoustic and software design, product testing, and final mass production. The Rox earbud reference design is now available and can be quickly scaled for high volume manufacturing.

“When developing Snapdragon Sound we looked across the entire chain, from audio source to earbud in ear, to optimize the experience across several key areas including sound quality, connectivity and latency. We are excited to see Goertek make this Rox reference design available to help OEMs quickly and cost-effectively bring Snapdragon Sound optimized earbuds to consumers," says James Chapman, vice president and general manager, Voice, Music & Wearables, Qualcomm Technologies International.

Goertek offers a one-stop solution for brands intending to offer new TWS earbuds and hearable products, including industrial design, electronic design, mechanical design, RF, antenna design, acoustic design, software design, product testing and final mass production service. In each generation of the company’s reference design, Goertek has used its unique capabilities in acoustic know-how, as well as an in-depth understanding of industrial design, wear comfort of the human ear, materials selection, and extensive manufacturing experience, to help make Rox reference platform fully capable and quickly scalable for high volume manufacturing.
www.qualcomm.com
www.goertek.com
 
In December 2020, Goertek inaugurated its global R&D headquarters in Qingdao, with a total construction area of more than 300,000 square meters, in order to coordinate and integrate global R&D resources, draw elite global talent, and propel sustained technological innovation. Goerteck invests 6%-8% of its annual revenue in research and development.
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About Joao Martins
Since 2013, Joao Martins leads audioXpress as editor-in-chief of the US-based magazine and website, the leading audio electronics, audio product development and design publication, working also as international editor for Voice Coil, the leading periodical for... Read more

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