Sonical Partners with IDUN audio for Embedded Dynamic Spatial Audio

September 13 2023, 09:10
Sonical, the Headphone 3.0 pioneer based in San Mateo, CA, and IDUN audio, the leading-edge startup from Copenhagen, Denmark, specializing in dynamic spatial audio for headphones, have formalized a strategic partnership. The two companies have been cooperating since 2022, and IDUN audio was part of the Sonical CES 2023 demos, with its dynamic spatial audio software running on Sonical's headphone operating system CosmOS - enabling unsurpassed spatialization with fast head tracking.
 

As headphones are getting more and more processing power, and a whole host of sensors, this is driving the emergence of software features that will unlock a new wave of innovation in personal audio. Sonical is pursuing the concept of an Ear Computer that runs audio apps directly in the listeners ears. Sonical touted this approach as "Headphone 3.0". An open platform enabling headphone manufacturers and end users to download apps to their headphones. Sonical’s CosmOS platform makes it possible to update and personalize headphone features and experiences through simple selection using apps.

IDUN audio, on the other hand, has gained recognition for its spatial audio solutions enabling best-in-class latency head tracking. IDUN audio’s low power embedded solution allows headphone manufacturers to supply end users with a fully-immersive spatial audio experience regardless which audio playback device they use.

IDUN audio's embedded spatial audio solution runs on the DSP inside the headphone. While the implementation is highly efficient, saving battery life, it has an extensive interface that can be controlled from a smartphone, and allows headphone manufacturers to support many different use cases. 

By joining forces, Sonical and IDUN audio aim to combine their strengths and expertise to push the boundaries of headphone innovation. The partnership will bring Embedded Dynamic Spatial Audio to the market on a platform that is ready for providing the next wave of headphones. Due to the large range of customization possibilities, this collaboration promises to deliver unparalleled audio experiences in a large range of everyday listening situations. Spatial audio is becoming the new foundation for listening to content delivered to ear worn products.

"We are thrilled to partner with Sonical, a true pioneer in the field of headphone technology," says Pauli Minnaar, CEO at IDUN audio. "This collaboration aligns perfectly with our vision of allowing headphone users to use their natural spatial hearing when listening to headphone audio. Together, we will redefine the way people interact with sound, and set a new bar for immersive and engaging soundscapes."
 

Sonical's CEO, Gary Spittle, expressed excitement about the partnership, saying, "Through IDUN audio’s embedded signal processing, combined with the vast number of tunable parameters, Sonical can offer an incredibly flexible and customized spatial audio solution. With our unique CosmOS end users can personalize their headphones to a level which has not been seen before. We look forward to revolutionizing the audio landscape together."

Details regarding the partnership, including specific product collaborations and launch timelines, will be announced in the coming months.
www.sonical.ai
www.idun-audio.com
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About Joao Martins
Since 2013, Joao Martins leads audioXpress as editor-in-chief of the US-based magazine and website, the leading audio electronics, audio product development and design publication, working also as international editor for Voice Coil, the leading periodical for... Read more

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