Shure and Jacob Collier Partner To Launch AONIC Free True Wireless Sound Isolating Earphones

Shure has joined forces with Grammy Award-winning artist Jacob Collier to launch the all-new AONIC Free True Wireless Sound Isolating Earphones, available in Crimson Chrome Red and Graphite Gray finishes. This new endorsed product signals a new more aggressive effort by Shure to stand-out in the consumer segment, capitalizing on its nearly 100 years of history as a leading global audio electronics company.

Bang & Olufsen expanded its range of true wireless earbuds with the introduction of Beoplay EQ with Adaptive Active Noise Cancellation. The design is not pitched as any technological breakthrough in ANC, or a "something-killer," but as an effective solution for eliminating surrounding noise and allowing total immersion in Bang & Olufsen’s signature sound. The refined design combines the latest specs with precise, powerful sound, and a secure fit.

Nura, the Australian startup that created one of the most effective personalized sound headphone solutions, has been trying to evolve its concept into new form-factors. After trying an interesting Bluetooth in-ear design with the Nura Loop, the Melbourne-based company finally launched Nura True, a TWS with ANC solution that truly promises to boost the company's technology and the brand itself.

RHA has introduced TrueControl ANC, a new cutting-edge true wireless earbuds design with an ergonomically stylish profile that is akin to custom IEM, improving the combination of passive and active noise cancellation. The RHA TrueControl ANC combines Qualcomm's aptX and AAC Bluetooth streaming with advanced active – and adjustable - noise cancellation, advanced connectivity, and a 20-hour battery life. In addition, the new RHA Connect App allows users to customize their listening experience.

Ultimate Ears (UE) introduced UE FITS, a new truly wireless custom fit earbuds design, that is able to shape to consumers' unique earprints in under 60 seconds. Similar to fingerprints, each person’s individual ears are unique. No two prints, even on the same person, are the same. UE FITS mold to perfectly fit individual ears in less than a minute with its patented Lightform technology, enabling all-day comfort. And the moldable earbuds stay in place consistently allowing also an improved audio experience.

Sound quality, superior active noise cancellation (ANC) performance and excellent passive isolation are the key focus for the new three-model premium-performance ANC headphone range from Philips TV & Sound. The 2020 range will include two high-performance true wireless (TWS) in-ear earbuds and an over-ear ANC headphone. The T8505 & T5505 true wireless models will be available in October, and the H9505 over-ear model to be available in November 2020.