All items tagged with market research (181)

Sales of Waterproof Bluetooth Streaming Speakers Grow to 30 Percent of Category Sales

September 21, 2016 by audioXpress Staff

Sales of Waterproof Bluetooth Streaming Speakers Grow to 30 Percent of Category Sales

Is the Bluetooth speaker market saturated? It all depends of the sales pitch apparently. Simply being portable is no longer the argument. Consumers are now looking for specific functionalities that differentiate different models… and the time of year also helps. From June through August 2016, waterproof Bluetooth streaming speaker sales in the U.S. increased 137 percent versus the same period a year ago, according to a recent NPD market survey. Next up… Bluetooth speakers with built-in lights for the Winter?

Voice Heralds Next Generation Features in Wireless Speakers and Smart Home Applications

September 6, 2016 by Futuresource Consulting

Voice Heralds Next Generation Features in Wireless Speakers and Smart Home Applications

While IFA 2016 was in full swing in Berlin, Germany, technology market research specialists Futuresource Consulting highlighted the importance that voice will play in next generation CE products. Following earlier announcements from Amazon, Google and Harman, the Berlin consumer electronics show was rich in product previews and demonstrations about the future of personal assistants and voice recognition applications.

Worldwide Consumer Electronics Market Looks Challenging but Promising Growth in Emerging New Categories

August 1, 2016 by audioXpress Staff

Worldwide Consumer Electronics Market Looks Challenging but Promising Growth in Emerging New Categories

Wearable technology is a key growth area in a heavily challenged consumer electronics market, reveals the latest round of research into the worldwide consumer electronics market. Futuresource Consulting’s latest review of the long term outlook for the global consumer electronics market highlights the challenges and opportunities that face the industry following a year that saw trade value fall by 1.3% to $676 billion. Other areas of growth include wireless speakers and headphones as well as connected automotive infotainment.

Worldwide Home Audio Market is Growing Thanks to Bluetooth Speakers

July 7, 2016 by audioXpress Staff

Worldwide Home Audio Market is Growing Thanks to Bluetooth Speakers

Futuresource Consulting has just completed their latest a round of research into the worldwide home audio market. The key findings indicate worldwide demand for home audio products continues to grow. New entrants Amazon and Google are creating innovation challenges to which the audio industry is responding, creating increasing consumer awareness for wireless speakers and connected applications. The report also confirms that, in 2015, Harman/JBL held the position of top home audio brand with an 11% unit share, whilst Bose was the leader in terms of revenue with an 18% share.

New Report From Technavio on Global Smart Headphones Market Through 2020

June 30, 2016 by audioXpress Staff

New Report From Technavio on Global Smart Headphones Market Through 2020

Technavio analysts forecast the global smart headphones market to grow at a CAGR of over 19% during the forecast period, according to their latest report. Multiple applications of headphones are creating opportunities for the global smart headphones market through 2020, according to the new research study now published, which lists current wired and wireless headsets market segments and estimates the wireless segment accounting for over 71% of the total market share in 2015.

Worldwide Headphones Market Worth $11.2 Billion as Prices Accelerated by 11% in 2015

May 5, 2016 by audioXpress Staff

Worldwide Headphones Market Worth $11.2 Billion as Prices Accelerated by 11% in 2015

Futuresource Consulting has just completed their latest round of research into the worldwide headphones market. The key findings reveal that the global headphones market enjoyed another year of robust volume and price growth in 2015. Shipments grew 7% to reach 331.3 million units, while retail value surged by an impressive 19% to $11.2 billion. The average price paid for a pair of headphones rose by 11% in 2015, to $34.

Wearables, Wireless Audio, Connected Devices Experience Largest Ownership Growth in 2016

April 29, 2016 by audioXpress Staff

Wearables, Wireless Audio, Connected Devices Experience Largest Ownership Growth in 2016

According to a new study from the Consumer Technology Association (CTA), wearables, wireless speakers, wireless headphones, connected devices are seeing the largest ownership growth in 2016. “Wireless, portable, connected devices are driving tech adoption,” says Gary Shapiro, president and CEO, Consumer Technology Association. The CTA study also shows smartphone ownership now beginning to mirror television trends.

Consumer Awareness and Preference of Bluetooth Technology at All-Time High

April 29, 2016 by audioXpress Staff

Consumer Awareness and Preference of Bluetooth Technology at All-Time High

A recent survey conducted by Canada based brand research firm Lux Insights puts consumer awareness of Bluetooth wireless technology at 92 percent globally, with 62 percent of respondents reporting a purchasing preference for Bluetooth enabled products, noting Bluetooth is reliable, easy to use, and makes life easier. The online survey was conducted in five languages across seven countries in January 2016 among 2,912 consumers responsible for technology purchases.

Bluetooth Low Energy Exhibiting Strong Growth While Wireless IC Shipments Expand

April 27, 2016 by audioXpress Staff

Bluetooth Low Energy Exhibiting Strong Growth While Wireless IC Shipments Expand

According to the latest market forecast from ABI Research, Bluetooth Low Energy devices will account for 27% of total Bluetooth shipments by 2021 as new enhancements expand opportunities in IoT. According also to ABI Research, Wi-Fi, Bluetooth, 802.15.4, NFC, and GNSS markets are forecasted to reach more than 10 billion annual IC shipments by 2021, with Bluetooth integrated in 60% of total devices.

Streaming Music Subscription Services Fuel Strong Music Market Growth

April 27, 2016 by audioXpress Staff

Streaming Music Subscription Services Fuel Strong Music Market Growth

Futuresource Consulting has just completed their latest round of research into the global music market and the conclusion is that the industry is celebrating its strongest performance in 15 years. Global consumer spend across packaged, subscription and pay-per downloads grew by 5% to reach almost $19 billion, primarily fueled by the growth in streaming music subscription services, which accounted for one quarter of all music market spend.

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