Consumer Technology Association and CES Have a New Brand Mark and Refreshed Website
For the first time, the Consumer Technology Association (CTA) and CES have launched a shared brand identity. In conjunction with the refreshed marks, also the CES.tech website was transformed with a completely new design, offering an enhanced user experience. The new CTA and CES logos are intended to embody the connection between technology and humanity. The new CES website was rebuilt as a hub for tech innovation, a place to showcase the people and technology that are making the world a better place.