Man Machine Interfaces: An Interview with Nikolaj Hviid, Bragi Founder and CEO

Munich-based Bragi is known for making truly wireless earphones, which are in fact the first truly smart hearables. Its first product, The Dash, won the CES 2015 Innovation Award Best of Innovation in the Headphones product category. When the idea of truly wireless stereo earbuds was still an idea, Bragi was working hard to enter the space, but their vision was going much further: truly wearables. As Nikolaj Hviid, Founder and CEO, Bragi GmbH puts it, "The purpose of wearables is to increase the data rate from the human to the machine."

A strange week we had, with most of the technology world focused on another edition of GSMA's Mobile World Congress (MWC), with the usual gush of new iPhone-clone announcements and most of the key semiconductor giants dividing their announcements with embedded world 2018, taking place at the same time in Nuremberg, Germany. Still, neither was much affected by the clash. MWC is more and more consumer electronics, autonomous cars, cloud solutions, and software developers pitching their latest ideas on social-engineered apps.

After reviewing my notes from CES 2018 and the announcements from NXP, I decided it was fitting to share some parts of my interview with Martyn Humphries, vice president and general manager Media IoT and i.MX Applications Processors at NXP (and former Freescale executive). Basically, we discussed the environment that lead NXP to create its i.MX 8M single-chip media application processors, currently the most advanced integrated platform available for audio manufacturers.

Integrated Systems Europe (ISE) 2018, the fifteenth edition of the world’s largest AV and systems integration show, was the largest business-to-business event for the professional audiovisual, electronic systems integration and related IT industries, with the largest exhibition area, the largest number of exhibiting companies (1288) and the largest international attendance, supplanting largely the two shows promoted by the two founding associations CEDIA and Avixa/InfoComm International.

What Happened at CES 2018? A lot, quite a lot. More than you think! With 170,000 or 270,000 visitors (depends how you count), CES must be one of the very few shows where the promoters actually try to play down the numbers regarding visitors, also because in practice, no one really knows. There are so many suites and hotels extending the activities of CES throughout the week, that it becomes hard to understand where it starts and where it ends.

In May 2016, following the Munich High End show, audioXpress published a short article preview of SB Acoustics' highly anticipated new drivers, including the brand's flagship TW29BN high-end beryllium dome tweeter, part of its Satori top performing range. The new drivers, also included new midrange and midwoofer drivers using new proprietary cones made with Egyptian papyrus fibers, available in 5" to 9.5" sizes. Thomas Perazella, an esteemed frequent contributor to audioXpress, had an idea for a new speaker project using those drivers!

Sad news for the audio industry. Gibson Brands announced that it is "ceasing active development and production of Cakewalk branded products." Gibson Brands acquired the Boston-based music production software company from Roland Corporation in 2013. Since then, Cakewalk has been consistently updating all products, under the leadership and vision of Craig Anderton. Cakewalk was one of the few remaining historical music software companies solely dedicated to the Windows platform.

On November 9, 2017, I attended the Futuresource Audio Collaborative 2017 conference, at the Ham Yard Hotel in London. With the topic "A Change is Gonna Come," the conference was a valuable and insightful event. To entice our readers to actually spend the hours listening to those interventions (and for those that don't have the time to do it), I will share some of the key highlights, adding some personal takes on the topics addressed.

It's been an interesting week! Just prior to the IBC 2017 show, Apple made its traditional event for the launch of the new iPhone 8 and iPhone X (and those Augmented Reality demos were amazing!), also debuting the new Apple TV 4K. And before Samsung and all the other Smartphone manufacturers start announcing their own versions of "X" models, we had a series of interesting corporate and technology announcements, culminating by Amazon's announcement of a series of new Alexa-based hardware devices...

audioXpress closely follows innovations in the truly wireless earbud space, because it simply is one of the most exciting categories in the audio industry right now. Within the headphones category, wireless earbuds are a fast-growing segment. But truly wireless earbuds can be much more. They are truly wearables, which can do a lot more when equipped with the latest connectivity and sensors. But let's forget for a moment the earbuds and focus more on the neckband and those around-the-neck designs.