GN Group Announces Surprising Decision to Exit True Wireless Earbuds Consumer Space
In the same day that Jabra announced its latest Elite Generation 2 advanced true wireless earbuds with the best ever ANC implementation, Peter Karlstromer, CEO of the GN Group announced also the decision to "gradually wind-down its Elite and Talk product lines." The motivation for this surprising exit strategy are the heavy investment levels required to innovate in a very competitive space, and the conviction that GN should focus on its more profitable Hearing division.