Turtle Beach Teams-Up With Oakley To Optimize Sight and Sound in Gaming

February 2 2021, 00:35
See Better. Hear Better. Play Better. That is what inspired leading gaming accessory brand Turtle Beach to partner with Oakley, the leading brand in optical innovation for sports. As a brand rooted in competition, Oakley is expanding its lineup of eyewear developed for gamers and the new partnership pairs Turtle Beach's expertise in creating high-quality, glasses-friendly gaming headsets. The resulting Oakley x Turtle Beach Collection optimizes vision and gaming performance.
 

The collaborative Oakley x Turtle Beach Collection features Oakley's Prizm Gaming Lens Technology that delivers benefits for digital gaming by reducing eyestrain and fatigue. The purpose-inspired collection provides vision benefits while fitting seamlessly with Turtle Beach's best-selling gaming headsets featuring the brand's patented ProSpecs glasses-friendly technology for unmatched comfort.

"Turtle Beach and Oakley have been collaborating behind-the-scenes for several years to bring the best eyewear in gaming to market, leveraging Turtle Beach's experience in gaming and esports to help develop a product that gives a competitive edge to gamers of all skill levels," says Ryan Dell, SVP of Global Marketing at Turtle Beach. "With Oakley's groundbreaking gaming eyewear and our high-performance gaming audio, we continue to strive for ways to advance glasses-friendly comfort and the overall gaming experience. We're also exploring other areas where Turtle Beach and Oakley may be able to do more together to further improve gaming performance, including collaborating on materials technologies, product design, merch, apparel, and more."

The initial Oakley x Turtle Beach Collection includes two products. First, the Metalink RX frames, which come in a black and grey colorway and feature Turtle Beach's iconic logo on the temple. The Metalink RX frames feature headset-compatible temples to ensure they stay in place even in the most intense gaming sessions, and come with a custom Turtle Beach logo microbag. Gamers who wear glasses can purchase the frames from Oakley.com, and Oakley will create custom Prizm Gaming Lenses based on their prescription.

"As Oakley moves further into gaming, partnering with Turtle Beach is a natural fit as both brands are leaders and innovators in two key areas of gaming performance – sight and sound," says Caio Amato, Oakley Global Marketing Director. "We've now harnessed the momentum gained after releasing Prizm Gaming Lens Technology, our first optical solution developed specifically for gaming, to combine the performance-focused benefits you expect to find in a pair of Oakley frames with headset-compatible design. The resulting products bridge the gap between physical and digital gaming while setting up players for victory in their gaming pursuits."
 

To further celebrate the new partnership, Oakley and Turtle Beach have also designed a limited-edition set of Frogskins Lite sunglasses. The newest evolution of Oakley's most iconic lifestyle eyewear, the Frogskins Lite sunglasses feature a throwback Turtle Beach color scheme, plus Oakley's Prizm™ Ruby Iridium Lenses, and a rainbow gradient Oakley logo and Turtle Beach logo on the temple. The sunglasses also come with a custom Turtle Beach logo microbag.

The limited edition Oakley x Turtle Beach Collection is available for purchase online at both Oakley and Turtle Beach. 
www.turtlebeach.com
www.oakley.com
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