AAVAA Expands Brain-Computer Interface (BCI) Technology for Smart Glasses

Canadian startup AAVAA is aggressively pursuing practical brain-computer interfaces (BCI) for assistive applications, and the company presented its unique headband form-factor at CES 2024 to industry acclaim. Now, AAVAA is announcing the launch of its technology for incorporating into "smart" glasses that can expand possibilities also for consumer applications and expand assistive form-factors.

Facebook/Meta believes that adding features to glasses without improving its primary feature of augmenting/protecting eyesight is the "next big thing" - after the metaverse (which is not to be mentioned). In partnership with EssilorLuxottica, Mark Zuckerberg unveiled a new generation of Ray-Ban Meta "smart glasses" that have speakers on the side, and cameras and microphones in the front. Apparently they are better than the others launched before, that no one bought.

Remember smart speakers? Apparently Amazon doesn't want to. At that time of the year when traditionally Amazon would introduce the latest models of its Echo smart speakers, this year the company only announced a new smart display, the next generation Echo Show 8 with an upgraded processor, spatial audio, and a built-in smart home hub. And for those who don't even want the speaker, Amazon introduced a new Echo Hub, a smart home control panel. Amazon did expand on the audio glasses category, with two ugly frames that are said to have a long-lasting battery.

See Better. Hear Better. Play Better. That is what inspired leading gaming accessory brand Turtle Beach to partner with Oakley, the leading brand in optical innovation for sports. As a brand rooted in competition, Oakley is expanding its lineup of eyewear developed for gamers and the new partnership pairs Turtle Beach's expertise in creating high-quality, glasses-friendly gaming headsets. The resulting Oakley x Turtle Beach Collection optimizes vision and gaming performance.

JLab Audio is determined to solve major issues consumers have in the wearables category with existing audio-integrated eyewear with the launch of its new JBuds Frames. Opposite to many existing product concepts already launched in the market of eyeglasses frames with built-in speakers, the San Diego, CA-based company decided to offer clip-on wireless speakers that can be added to any existing frames. The new JBuds Frames are also much more affordable.