Jabra Upgrades Elite Sport Truly Wireless Earbuds with 50% More Battery and Personalized Sound

July 13 2017, 04:00
Audio and communications specialist Jabra announced an upgrade to its best-selling Jabra Elite Sport true wireless earbuds. The new version provides users with 50% more battery life, enhanced capabilities for personalizing sound and new color options. With this update, Jabra Elite Sport continues to be one of the most technically advanced, true wireless sports earbuds currently available.

Drawing on the expertise of the GN Group's long-standing headset and hearing aid expertise, Jabra continues to pioneer unparalleled sound and battery capabilities with the launch of the upgraded Elite franchise. The upgrade features 13.5 hours of battery life, enabling consumers to enjoy a full day of continuous listening without adding to the weight or depth of the earphones themselves. In addition, users can personalize their sound with equalizer profiles and settings and choose from a new Lime Green Gray color option.

The Bluetooth 4.1 product delivers freedom of movement, ground-breaking in-ear fitness analysis and a distinct focus on the in-call experience, delivering superior audio quality for calls and music without wires. In addition to the upgraded functionality, all the features from the original Elite Sport are incorporated and supported by the major smartphone operating systems (Android and IOS), including four MEMS microphones with advanced noise cancellation technology, all-day comfort and a secure fit design with customizable fitting options, and advanced heart rate monitor. Testimony for the guaranteed durability during workouts, Jabra also includes a 3-year warranty against sweat.

"While design aesthetics and features are crucial, we also appreciate that to most users battery is 'king,'" says Calum MacDougall, SVP at Jabra. "All the features in the world can be meaningless if your battery unexpectedly runs out on you. This is true for most electronics products, such as mobile phones and laptops – and certainly also your headphones. With this upgrade of Elite Sport, Jabra has taken a significant step in boosting battery experience in the true wireless category."

The Jabra Elite Sport is in the top three selling true wireless products in the key markets across Europe and North America (according to GFK Market Research). Existing Jabra Elite Sport users can benefit from the software functionality including equalizer profiles and settings via the software upgrade to the supporting Jabra Sport Life app.

The new lime Green Gray edition is available now in the US exclusive to BestBuy and will be available in selected channels across Europe and APAC from Q3 (USD $249.99 MSRP). The updated black edition is available in all channels in US and Canada now and will be available in all Jabra channels across Europe and APAC from Q3.
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