IFA 2023 Signals New Chapter for Largest Consumer and Home Electronics Show at Messe Berlin

June 13 2023, 13:10
Taking place in Berlin, Germany, IFA 2023 will celebrate its 99th year as a global tech tradeshow that moves markets, inspires buyers, and maps the future of consumer electronics and home appliances for work, home, and play. The leading global trade show for consumer electronics and home appliances, IFA will showcase the latest technologies set to shape the future. IFA 2023 takes place from September 1-5. Press days take place August 30-31.
 

IFA hosts hundreds of product introductions and an exhibit floor and conference programming that attracts retailers, buyers, innovators, researchers, and industry leaders from more than 130 countries. New this year is the Sustainability Village, House of Robots, Gaming and Esports Arena, and IFA Next, which will host hundreds of startups. The IFA Leaders Summit will host thought leaders addressing advances in AI, IoT and smart appliances, with a conference program focused on Women in Tech and Diversity, Equity, and Inclusion.

The IFA Leaders Summit returns September 1-2, 2023, with an extraordinary lineup of visionaries and thought leaders discussing the most disruptive trends, ideas and technologies. From the future of gaming and streaming, to generative AI and the changing face of retail, attendees will get exclusive content from international industry leaders explaining the strategic decisions required to navigate an era of uncertainty and volatility. 

New at IFA 2023, the Sustainability Village will feature "mend and repair shops" to tackle e-waste, a conference program full of practical guidance and strategies, plus exhibits for visitors to explore.
 

Strong Show Foundation in Berlin
Sustainability, Connectivity, and Smart Home solutions were the big themes at the 2022 edition of IFA Berlin. After a two-year break due to the pandemic, IFA Berlin made a strong return as the world’s top event for the consumer and home electronics industry. Overall attendance at IFA 2022 was strong, with over 160,000 people attending the five days of the show and more than 2,500 journalists. Compared to pre-pandemic years, industry professionals and trade visitors made up a higher proportion of all attendees. Many exhibitors reported an unusually high number of business meetings taking place during the show.

Recently gfu Consumer & Home Electronics GmbH (the trademark owner of IFA) and Clarion Events Ltd have reached an agreement with Messe Berlin for IFA to remain at the Berlin exhibition grounds. The event now will be the responsibility of IFA Management GmbH – a new joint venture founded by gfu together with Clarion Events, one of the world’s leading independent event organizers.

Under the new partnership, IFA plans to build on its success by expanding its digital offering and the IFA Next brand to add more startups and innovative products to the event. The new partnership will invest in features, new experiences, and entertainment to generate more value and excitement for attendees, sponsors and exhibitors.

"IFA has its origins in Berlin, where it was first held as the Funkausstellung in 1924. Therefore, we are very pleased, that IFA stays here for another ten years. As one of Berlin’s leading trade fairs, IFA provides an important economic impetus for Berlin in its role as a trade fair venue, both at national and international level. On the basis of the newly established partnership IFA Berlin can look forward to continued success in the future," says Martin Ecknig, CEO Messe Berlin GmbH.

Berlin has been a trade fair venue for 200 years, and for many decades one of the most important worldwide. Messe Berlin conceives, markets and organizes hundreds of live events every year.
www.gfu.de/en
www.clarionevents.com
www.messe-berlin.de
www.ifa-berlin.com
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