Over the last five years Abbey Road Studios has been exploring future music technologies, including machine learning and spatial audio, via its music-tech innovation arm Abbey Road Red. Meanwhile, Bowers & Wilkins has been perfecting the art of bringing leading-edge loudspeaker technology to the car environment with BMW, McLaren and Volvo.
Now, the two brands are combining their expertise to bring the Studios’ unique acoustic personality to the in-car listening experience for the first time, offering unparalleled sound quality while remaining respectful to the original recording. The partnership between Abbey Road Studios and Bowers & Wilkins will elevate the sound quality and expand the acoustic environment of automotive audio systems, seeking to deliver the most believable listening experience possible.
“We are thrilled to work with Abbey Road Studios on our shared mission to elevate the in-car experience and bring drivers and passengers across the globe a new and exciting way to enjoy their music,” says Dan Shepherd, Director of Automotive Partnerships from Bowers & Wilkins.
“We are delighted to be extending the remit of our partnership with Bowers & Wilkins to co-develop our offering in the automotive sector. Through our shared passion for creative excellence and the highest quality audio, we will be exploring technologies to further the goal of creating the most accurate listening experiences possible for consumers,” says Jeremy Huffelmann, General Manager, Abbey Road Studios.
Abbey Road Studios is the most famous recording studio in the world and a global music icon. The studios are a center of innovation for recording techniques and technology, education and everything connected to the past, present and future of music development. Home to countless landmark recordings and pioneering advances in recording technology, the legendary studio complex has a phenomenal history spanning almost 90 years, encompassing celebrated work by many of the world’s most famous recording artists from The Beatles, Pink Floyd, Radiohead, and Oasis to Florence + The Machine, Frank Ocean, Ed Sheeran, Sam Smith and Adele. Film scores recorded at Abbey Road Studios include The Lord of The Rings trilogy, the Harry Potter films, most of the Star Wars movies, Gravity, Black Panther, 1917 and the multi award winning The Shape of Water. Abbey Road Studios is a Universal Music Group company.
Founded in the UK in 1966, Bowers & Wilkins has designed and manufactured premium home speakers, headphones, custom installation and performance car audio products that set new standards for innovation and sound quality.
www.bowerswilkins.com
www.abbeyroad.com
