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About Joao Martins

Since 2013, Joao Martins leads audioXpress as editor-in-chief of the US-based magazine and website, the leading audio electronics, audio product development and design publication, working also as international editor for Voice Coil, the leading periodical for the loudspeaker industry. Covering Audio and Video technology for more than 30 years - Broadcast, Film, Computer Graphics, and Music - as founder and editor of several leading publications in Portuguese and Spanish languages, (he's also fluent in French!), he benefits from a broad and rich perspective of those sectors and its multiple verticals. Marketing and Communication Specialist working at the intersection of media and technology for over three decades, Joao Martins started as a musician and studied visual arts and cinema before founding its own (short-lived) advertising agency. After a career in marketing and sales in film, television, radio and pro audio systems, transitioned full time to magazine publishing, founding new

All items written by Joao Martins

Bose to Launch New Wireless Earbuds Powered by Qualcomm S5 Audio SoC

September 2, 2022 by Joao Martins

Bose to Launch New Wireless Earbuds Powered by Qualcomm S5 Audio SoC

At IFA 2022 in Berlin, Qualcomm Technologies and Bose highlighted their continued collaboration during Cristiano Amon’s opening keynote. Bose is integrating Qualcomm wireless voice and music platforms across their portfolio of premium earbuds, headphones, speakers and soundbars. Qualcomm also confirmed that the new Bose QuietComfort Earbuds II, which are scheduled to be unveiled September 7, will be Powered by the new Qualcomm S5 Sound Platform.

Jabra Introduces Mainstream Elite 5 True Wireless Earbuds

September 2, 2022 by Joao Martins

Jabra Introduces Mainstream Elite 5 True Wireless Earbuds

Among the many products introduced in the true wireless earbuds category at IFA 2022, GN stands out with the Jabra Elite 5 announcement. The newest addition to Jabra’s TWS earbuds lineup, the Elite 5 are engineered to provide advanced features for both phone calls and audio listening, at a consumer-friendly price of $149.99. Key features include hybrid Active Noise Cancellation (ANC) powered by a Qualcomm QCC3050 Bluetooth SoC, 6 microphones with wind noise suppression and powerful 6mm drivers with AAC and aptX Bluetooth support.

Sennheiser Unveils AMBEO Soundbar Plus and AMBEO Sub

September 2, 2022 by Joao Martins

Sennheiser Unveils AMBEO Soundbar Plus and AMBEO Sub

Sennheiser's AMBEO soundbar established the benchmark in the form-factor when it comes to bringing immersive audio into living rooms in an unforgettable quality – be it for TV sound or music streaming. The new AMBEO Soundbar Plus expands the concept in more compact soundbar and separate subwoofer, still driven by the same groundbreaking 3D sound developed in collaboration with the Fraunhofer Institute for Integrated Circuits (IIS), incorporating upHear Processing and MPEG-H Audio.

A Computer in Every Ear. The Rise of Headphone 3.0

September 1, 2022 by Joao Martins

A Computer in Every Ear. The Rise of Headphone 3.0

Enter Sonical Headphone 3.0. A fully integrated approach for the product development of headphones and earbuds that allows consumers to load their own apps. audioXpress talked to Gary Spittle, the CEO and founder of Sonical, a young company that developed a chip and a real-time operating system for headphones and hearables. "Hearables should not be defined by the functions of a chip or the Bluetooth profiles, there is a lot more that product makers want to do," says Gary Spittle, the CEO and founder of Sonical.

Angry Miao Launches Futuristic Ultra-Low Latency Cyberblade True Wireless Earbuds

September 1, 2022 by Joao Martins

Angry Miao Launches Futuristic Ultra-Low Latency Cyberblade True Wireless Earbuds

Angry Miao is a community-driven technology brand that is determined to shake up the audio industry with bold designs inspired on gaming culture and aesthetics. The Chinese company just announced the new Cyberblade true wireless earbuds, which are being promoted with a crowdfunding campaign on Kickstarter and promise to deliver 36ms ultra-low latency audio while ensuring a high-quality sound quality experience thanks to a new exclusive three-chip design.

StreamUnlimited and GrAI Matter Labs Demonstrate Real-Time Sound Source Separation AI Platform at IFA-2022

September 1, 2022 by Joao Martins

StreamUnlimited and GrAI Matter Labs Demonstrate Real-Time Sound Source Separation AI Platform at IFA-2022

GrAI Matter Labs (GML) and StreamUnlimited announced a partnership to demonstrate multiple novel applications using Artificial Intelligence (AI) in music and consumer audio. The companies will promote their expertise in product development for consumer devices in connected audio and AI, creating new reference platforms to deliver new experiences in speech, music and multimedia for portable speakers, soundbars, TVs and more.

Harman Targets Market Lead with New JBL Tour PRO 2 True Wireless and Tour ONE M2 Headphones

August 31, 2022 by Joao Martins

Harman Targets Market Lead with New JBL Tour PRO 2 True Wireless and Tour ONE M2 Headphones

It's never a small claim to announce "world’s first," but that was precisely one of the highlights from Harman's press conference at IFA 2022. JBL launched its most powerful and feature-rich headphones yet, the JBL Tour ONE M2 headphones, at the same time as it unveiled the JBL Tour PRO 2 True Wireless Earbuds. The new JBL Tour models combine improved audio, immersive sound, personalization, and improved ANC. The JBL Tour PRO 2 are the first true wireless earbuds to be encased in JBL’s innovative smart case.

Bang & Olufsen Raises the Bar With Beosound Theatre

August 31, 2022 by Joao Martins

Bang & Olufsen Raises the Bar With Beosound Theatre

Crafted with the ambition to be the world’s most powerful and immersive soundbar, Danish audio brand Bang & Olufsen announced Beosound Theatre at IFA 2022. This meticulously crafted high-end soundbar delivers the power of a home cinema and an all in one sound system with the brand's traditional refinement. Also, as Bang & Olufsen reinforces, it is a soundbar designed to be updated instead of replaced, with software that can evolve over time to bring new features.

DTS Play-Fi Turns-Up the Volume at IFA 2022

August 31, 2022 by Joao Martins

DTS Play-Fi Turns-Up the Volume at IFA 2022

Xperi, the company that holds DTS, confirmed that it expects its DTS Play-Fi, DTS Play-Fi Home Theater for TVs, and DTS Play-Fi Home Theater for Speakers to continue to expand its adoption by the consumer electronics industry, and with TV manufacturers in particular. At IFA 2022 in Berlin, Germany, DTS is announcing that new TVs from Philips and Vestel will introducing DTS Play-Fi Home Theater for Speakers, as the company also unveils additional products and features.

August 30, 2022 by Joao Martins

Soundskrit Debuts World's First Directional MEMS Microphone

Soundskrit has developed a high-performance MEMS microphone that is able to replace traditional microphone arrays with a superior solution. First previewed at CES 2018 to much fanfare, Soundskrit's high-performance directional microphones technology combines hardware and software. The company now announced the availability of its first product, the SKR0400, the world’s first directional MEMS microphone built for the needs of current and future consumer electronics product designs.

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