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About Joao Martins
Since 2013, Joao Martins leads audioXpress as editor-in-chief of the US-based magazine and website, the leading audio electronics, audio product development and design publication, working also as international editor for Voice Coil, the leading periodical for the loudspeaker industry. Covering Audio and Video technology for more than 30 years - Broadcast, Film, Computer Graphics, and Music - as founder and editor of several leading publications in Portuguese and Spanish languages, (he's also fluent in French!), he benefits from a broad and rich perspective of those sectors and its multiple verticals. Marketing and Communication Specialist working at the intersection of media and technology for over three decades, Joao Martins started as a musician and studied visual arts and cinema before founding its own (short-lived) advertising agency. After a career in marketing and sales in film, television, radio and pro audio systems, transitioned full time to magazine publishing, founding new

All items written by Joao Martins
Sonical Partners with IDUN audio for Embedded Dynamic Spatial Audio
September 13, 2023 by Joao Martins

Sonical Partners with IDUN audio for Embedded Dynamic Spatial Audio

Sonical, the Headphone 3.0 pioneer based in San Mateo, CA, and IDUN audio, the leading-edge startup from Copenhagen, Denmark, specializing in dynamic spatial audio for headphones, have formalized a strategic partnership. The two companies have been cooperating since 2022, and IDUN audio was part of the Sonical CES 2023 demos, with its dynamic spatial audio software running on Sonical's headphone operating system CosmOS - enabling unsurpassed spatialization with fast head tracking.
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Creative Technology Launches LE Audio Ready Wireless Headphones
September 13, 2023 by Joao Martins

Creative Technology Launches LE Audio Ready Wireless Headphones

Creative Technology released its all-new range of Creative Zen Hybrid Pro wireless headphones and their accompanying bundles, the Creative Zen Hybrid Pro Classic and Creative Zen Hybrid Pro SXFI. Equipped with nifty features such as Hybrid Active Noise Cancellation (ANC) and Ambient Mode, a powerful 40mm Neodymium driver, and an impressive battery life of up to 100 hours, these latest headphones are also Bluetooth LE Audio Ready, thanks to the latest Airoha LE Audio (Mediatek) platform.
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Apple Updates AirPods Pro (2nd generation) with USB-C and Upcoming Lossless Wireless Audio Protocol
September 12, 2023 by Joao Martins

Apple Updates AirPods Pro (2nd generation) with USB-C and Upcoming Lossless Wireless Audio Protocol

As expected, on September 12, Apple announced the new iPhone 15 series models, which now all have USB-C connectors (but only use USB3). More importantly, Apple introduced new AirPods Pro (2nd generation) with USB-C charging capabilities and anticipated new audio experiences to all AirPods Pro models with iOS 17 updates. Between the lines there is an announcement about an upcoming "groundbreaking wireless audio protocol" supporting lossless audio over 5GHz.
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AudioTelligence Launches Crowdfunding Campaign to Meet Demand for Its Hearing Enhancement Device
September 11, 2023 by Joao Martins

AudioTelligence Launches Crowdfunding Campaign to Meet Demand for Its Hearing Enhancement Device

The Cambridge, UK-based audio software company has launched a crowdfunding campaign in a bid to get its breakthrough hearing technology into the hands of those who struggle to hear in noisy environments. Following the announcement by AudioTelligence of the new product concept, which integrates assistive listening technology into an earbud charging case, as it often happens, the company couldn't find a licensing partner and decided to go to market instead.
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B&C Speakers Finalizes Eminence Acquisition in the US and China
September 11, 2023 by Joao Martins

B&C Speakers Finalizes Eminence Acquisition in the US and China

B&C Speakers, one of the leading loudspeaker manufacturers for professional audio applications, based in Florence, Italy, announced that it has acquired 100% of Kentucky-based Eminence Speaker, LLC, the manufacturer of professional audio and guitar amplification loudspeakers, and its manufacturing facilities in Dongguan, China. According to B&C Speakers' CEO Lorenzo Coppini, this acquisition will strengthen the company's global reach, while "creating an opportunity to relaunch and enhance an iconic American brand."
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Pure Fi Unveils New Pro HDMI 2.1 Active Optical Cable at CEDIA 2023
September 11, 2023 by Joao Martins

Pure Fi Unveils New Pro HDMI 2.1 Active Optical Cable at CEDIA 2023

Pure Fi is a new company based in Santa Clara, CA, that just recently launched a dynamic crowdfunding campaign in the connectivity space with its "glow-in-the-dark" Aurora 8K HDMI Active Optical Cable for gaming and entertainment applications. Right after, Pure Fi made a splash at CEDIA Expo 2023 when it launched the new Pro HDMI 2.1 Active Optical Cable with a new modular design and flexible installations options, designed to meet the requirements of the professional installation industries.
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Bang & Olufsen Introduces Beolab 8 at CEDIA Expo 2023
September 8, 2023 by Joao Martins

Bang & Olufsen Introduces Beolab 8 at CEDIA Expo 2023

The new Bang & Olufsen Beolab 8 compact speaker was the highlight of the company's booth at CEDIA Expo 2023 in Denver, CO. Anticipating the official launch in October 2023, the new Beolab 8 was showcased at the residential integration trade show as "the embodiment of versatility that shines on its own, sings in any setup and performs wherever you place it." Available in distinct finishes and with a wide range of installation accessories for different use cases, this speaker promises to be a real popular model.
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Sonos Introduces Significantly Improved Move 2 Portable Speaker
September 8, 2023 by Joao Martins

Sonos Introduces Significantly Improved Move 2 Portable Speaker

Sonos debuted Move 2, the next generation of its original Move portable speaker, now with a dual tweeter design that delivers a more spacious stereo image, improved Wi-Fi and Bluetooth connectivity, and new touch controls. But the improved Move 2 also features an expanded battery life for up to 24 hours, a new Wireless Charging Base (included), plus new USB-C Line in and USB-C device charging, which expands its possibilities considerably. The Move 2 is rated IP56 for dust and water resistance, making it perfect for outdoor use.
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HEDD Audio Announces HEDDphone TWO, Lighter and Refined AMT Headphones
September 7, 2023 by Joao Martins

HEDD Audio Announces HEDDphone TWO, Lighter and Refined AMT Headphones

HEDD Audio, the Berlin-based manufacturer of studio monitors and headphones, announced the launch of the successor to the original HEDDphone ONE Air Motion Transformer (AMT) headphones, introduced in 2019. The new HEDDphone TWO are powered by advances in AMT technology and informed by profound user feedback. The company calls it "a turbo-charged evolution." The open-back over-ear driver, headband and strap system were completely redesigned, resulting in a 25% weight reduction of the headphones to 550g in total.
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Genelec Unveils UNIO Audio Monitoring Platform and 9320A Reference Controller at IBC 2023
September 6, 2023 by Joao Martins

Genelec Unveils UNIO Audio Monitoring Platform and 9320A Reference Controller at IBC 2023

Genelec has chosen the IBC 2023 exhibition in Amsterdam to unveil the 9320A Reference Controller as a bridge to its brand new UNIO Audio Monitoring Service Platform. UNIO brings together all the benefits of Genelec Smart Active Monitors, GLM 5.0 calibration software and Aural ID 2.0 technology to create seamless integration between professional in-room loudspeaker and headphone monitoring services.
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