Jabra Upgrades Elite Sport Truly Wireless Earbuds with 50% More Battery and Personalized Sound

Audio and communications specialist Jabra announced an upgrade to its best-selling Jabra Elite Sport true wireless earbuds. The new version provides users with 50% more battery life, enhanced capabilities for personalizing sound and new color options. With this update, Jabra Elite Sport continues to be one of the most technically advanced, true wireless sports earbuds currently available.

The enterprise market, led by the government, military, and retail verticals, is also beginning to turn to hearables to foster better communication, collaboration, and workforce productivity. Market research from ABI Research forecasts enterprise hearable shipments will top one million in 2021, increasing from just 30,000 in 2016, at a CAGR of more than 108%.

True wireless earbuds or hearables seem to be the focus for most of the audio brands in the consumer electronics industry. Given the technology convergence with audiology and communication solutions in this area, we shouldn’t be surprised to see announcements from company leaders in those segments as well. Now, at IFA 2016, Jabra launched its first true wireless earbuds under its new Elite franchise with the promise of superior sound, strong battery life, and advanced personalized fitness analysis.