All items tagged with consumer behavior (33)

June 1, 2023 by Joao Martins

Wireless Headphones and Earbuds on Top Five of Most Desirable Products for US Consumers

The Consumer Technology Association (CTA) released the 2023 US Consumer Technology Ownership & Market Potential (OMP) Study, showing that despite complex economic times, 84% of US households plan to purchase tech products in the next 12 months. Mobile and wireless tech products lead the categories of tech products consumers want to buy. A notable trend is the fact that ownership of wireless personal audio products now exceeds wired devices.

Hearables in 2023: Comfort Must Come First

January 5, 2023 by Andrew Bellavia

Hearables in 2023: Comfort Must Come First

Predicting what trends we’ll see in hearables in 2023 seems like a fool’s errand. With the release of the OTC hearing aid rule in the United States, these are predicated on devices that can be comfortably worn for long stretches of the day in a form factor that people are willing to wear in social settings. Without that foundation, these interesting and useful applications will not achieve mass-adoption. Anticipating CES 2023, Andrew Bellavia looks for the Next Big Thing in Hearables and the Multiple Sides of Comfort.

HearUSA to Carry Sony’s Over-the-Counter Hearing Aids

December 15, 2022 by audioXpress Staff

HearUSA to Carry Sony’s Over-the-Counter Hearing Aids

Responding to the Food and Drug Administration’s recent approval of over-the-counter (OTC) hearing aids, HearUSA announced that it will offer Sony’s new over-the-counter hearing aids. The first two models – the Sony CRE-C10 and Sony CRE-E10 – will be available for clients to purchase early next year in all HearUSA centers and online. These solutions result from Sony's joint development with WS Audiology Denmark with the aim of supplying products and services in the OTC self-fitting hearing aid space.

Automotive Audio Ranks High as Consumers See Vehicles as Safe Space

December 8, 2022 by Joao Martins

Automotive Audio Ranks High as Consumers See Vehicles as Safe Space

DTS, a wholly owned subsidiary of Xperi, released a report discussing the increasing importance of the vehicle as a third space, and uncovering drivers' preferred in-cabin features and functionalities. Safety, comfort, and radio/audio rank highest as vehicle design priorities. 91% of Millennials and Gen Z are interested in mood-sensing technology to adjust in-vehicle audio content. And 69% of drivers are interested in connected applications, including health and diagnostic updates.

Beyond the Smartwatch: Three Wearable Technology Trends to Watch

November 25, 2022 by Tess Skyrme

Beyond the Smartwatch: Three Wearable Technology Trends to Watch

As the smartwatch market matures, the capabilities of alternative wearables continue to expand. In the coming years, alternative form factors could begin tempting consumers away. Not only could these devices provide more value – they also have the potential to access new biometrics. The wearable technology industry is being driven by the demand for more data – but is faced with hitting maturity during an era of economic contraction. This article summarizes what life could look like beyond the smartwatch boom, with three trends to watch.

Trends in Consumer Electronics Purchases Amidst Inflation Concerns

November 21, 2022 by audioXpress Staff

Trends in Consumer Electronics Purchases Amidst Inflation Concerns

As retailers approach the busiest days of the holiday shopping season, sales and marketing channel specialist Acosta shared the results of its recent Shopper Insights Consumer Electronics Survey. While 74% of shoppers reflected a high level of concern about inflation, with more than half noting higher prices on nine of the top 10 most purchased items over the past year, 75% of shoppers claim that price had only somewhat to no impact on their decisions to buy the most-purchased consumer electronic items.

Serving a Purpose: OTC Hearing Aids, Hearing Enhancement, and Brands

August 25, 2022 by Joao Martins

Serving a Purpose: OTC Hearing Aids, Hearing Enhancement, and Brands

If you are an audio industry professional, unless you have been on holiday on some remote island without Internet, you must have noticed that the US Food and Drug Administration (FDA) finally issued the long-expected rule establishing Over-the-Counter (OTC) hearing aids - five years after the original OTC hearing aid act was signed into law on August 18, 2017. Will hearing aid companies really adjust and understand "consumer" behaviors? How do hearables fit in that environment? Could these products be influenced by "brand loyalty"?

US Smart Speaker Market is Stalling, New Voicebot Market Report Finds

March 3, 2022 by audioXpress Staff

US Smart Speaker Market is Stalling, New Voicebot Market Report Finds

According to Voicebot Research, smart speakers's use at home is stalling, at least in the most mature market, which is the US. According to the company's latest "Smart Speaker Consumer Adoption Report 2022," the US reveals a new trend on how the market is evolving. Following a fast rise to prominence in 2016, and peak adoption in 2019, momentum shifted to what Brett Kinsella, the founder and CEO of Voicebot.ai and Voicebot Research, characterizes as "The Great Stall".

Adoption of Smart TVs and Smart Speakers/Displays Rises Above 50% During Pandemic

October 4, 2021 by audioXpress Staff

Adoption of Smart TVs and Smart Speakers/Displays Rises Above 50% During Pandemic

Market research firm Parks Associates released its latest Consumer Insights Dashboard, a new ongoing service that analyzes the firm's quarterly surveys of 10,000 US broadband households to track consumer adoption of home devices and services. Its Consumer Electronics Dashboard reveals that among the most commonly adopted CE device categories, smart TVs and smart speakers/displays showed significant growth during the COVID-19 pandemic. Smart TVs reached 56%, while smart speakers/displays reached 53%.

Qualcomm Introduces aptX Lossless Audio Solution Over Bluetooth

September 2, 2021 by Joao Martins

Qualcomm Introduces aptX Lossless Audio Solution Over Bluetooth

Reacting to the fact that streaming music services have started to offer lossless music streaming options, Qualcomm has now extended its aptX Adaptive set of technologies - supported by its latest Snapdragon Sound processors - to also include a CD-quality lossless option over Bluetooth. The new aptX Lossless technology expands options available for Bluetooth wireless audio, combining codec, wireless link and RF optimizations.

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