The new Mitsubishi SUV will be shown publicly for the first time ever at the 30th GAIKINDO Indonesia International Auto Show to be held August 10–20, 2023.
"As part of Yamaha's "Make Waves 2.0" medium-term management plan, we are actively working to strengthen our industrial machinery and components business, which has automotive sound systems at its core, as our third business pillar, alongside our musical instruments and audio equipment businesses. Yamaha's automotive sound systems have already been adopted by multiple automobile manufacturers and have received high praise from many users," says Yamaha. "This collaboration is another step toward further growth, as Yamaha works to deliver new and outstanding experiences of music to Mitsubishi Motors customers worldwide."
Yamaha envisions its Automotive Sound System for vehicle spaces based on the concept "Closer to the Artist" - driven by the desire to deliver the thrill of the moment when music is born, live or in the studio. By designing audio systems that integrate with the concept of the vehicle and brand values, Yamaha delivers systems tailored to each car. Careful attention is given to the hardware used to shape the acoustic space, which includes the same diaphragms used in the company's flagship speakers, Yamaha's own original audio DSP, and more.
System features are designed to orchestrate a new sound experience that offers a balance of entertainment, safety, and peace of mind. With that in mind, Yamaha is implementing 3D sound technologies and solutions that support Dolby Atmos content in every seat of the vehicle. At the same time, warning sounds have added directionality, which has the potential to provide driving assistance by improving driver awareness.
The all-new Mitsubishi compact SUV to be unveiled in Indonesia is the first of the new Mitsubishi SUVs to enter the ASEAN market, one of the company's core business regions. To make the driving experience even more comfortable and safe, the all-new compact SUV is equipped for the first time with a newly developed sound system, Dynamic Sound Yamaha Premium.
"With a special tuning optimized for the acoustic characteristics of the cabin, the new sound system in the all-new compact SUV delivers a premium, immersive sound experience, making driving even more exciting, comfortable and enjoyable for everyone on board," Mitsubishi adds.
Mitsubishi Motors Corporation — a member of the Alliance with Renault and Nissan — is a global automobile company based in Tokyo, Japan, which has about 30,000 employees and a global footprint with production facilities around the world. Mitsubishi Motors has a competitive edge in SUVs, pickup trucks and plug-in hybrid electric vehicles. Mitsubishi Motors has been a leader in electrification since it launched the i-MiEV, the world's first mass-produced electric vehicle in 2009, followed by the Outlander PHEV –the world's first plug-in hybrid electric SUV in 2013.
www.mitsubishi-motors.com
www.yamaha.com/automotive_sound
