"With the ongoing success of the multi-award-winning SL-1500C, the new, more affordable SL-100C is poised to take the lead as the most desirable $1,000 coreless direct drive turntable on the market. The SL-100C keeps the key performance attributes of the SL-1500C to reach a wider audience and is a welcome addition to the Technics Premium Class. We have high expectations for demand and look forward to seeing buyers' enthusiasm," says Bill Voss, US Business Development Manager.
To deliver a cost-effective solution without significant compromise, the new SL-100C comes with an on-board pickup cartridge – the Audio-Technica VM95C, offering sonic finesse to satisfy the demands of music lovers. The conical stylus of the VM95C ensures precise tracking and detail retrieval from the vinyl grooves, while the cartridge's technical characteristics mean it is widely compatible with typical Phono MM (moving magnet) inputs found on hi-fi amplifiers.
True to the heritage of authentic Technics performance, the SL-100C impresses with the same sophisticated, coreless direct drive motor with motor control to ensure smooth rotational stability. A solid two-layer chassis ensures a meticulous tracking process, free from external vibrations, and the highly precise S-shaped aluminum tonearm is capable of gleaning the most subtle music nuances out of every vinyl disc. Even more, users have the option of enabling an automatic tonearm lift that is activated at the end of the vinyl's groove to prevent unnecessary needle wear-out after finishing each side of an LP.
The new Technics SL-100C direct drive turntable is a highly attractive solution for all hi-fi oriented vinyl aficionados looking for an authentic Technics turntable at a highly accessible price point. Its coreless direct drive motor achieves stable rotation that is free from cogging and has powerful torque, ensuring long term stability unlike most belt-drive designs. The two-layer platter with improved vibration-damping performance and the high-rigidity cabinet and high-damping insulator, ensuring a smooth vinyl-tracking process
The heritage from the Technics direct drive design comes directly from the SL-1200 launched in 1972, and which became a best-selling model with cumulative sales of 3.5 million units. It was supported by powerful torque, easy operation, and high durability. It became greatly admired by both audio enthusiasts and DJs who helped to unleash the DJ culture in areas such as electronic dance music. The series is still highly acclaimed by DJs worldwide today. The Technics SL-1500C was launched in 2019 as a model based on the generic qualities of the acclaimed 1200 Series but designed as pure hi-fi-oriented turntable without features such as strobe marks on the platter, stylus lamp and the trademark pitch control.
www.technics.com
