Dirac and NIO Push the Boundaries of Automotive Audio in the New NIO ET7 Smart Electric Flagship Sedan

Swedish digital audio processing specialist Dirac and NIO, the innovative electric car company that is about to become the first Chinese manufacturer in the segment to become a global player, have announced a collaboration on the sound system for its latest model about to be launched in US and Europe. The latest NIO ET7 car has adopted Dirac Opteo Professional, the company’s most advanced automotive sound optimization solution, to ensure the ultimate sound performance.

Swedish digital audio processing pioneer Dirac and Dolby, the leading provider of immersive entertainment technology and experiences, announced a collaboration to demonstrate a high-quality immersive automotive audio experience. The all-electric NIO ET 7, which will enter the European market in 2022, will be one of the first vehicles to feature Dirac audio optimization algorithms and a Dolby Atmos audio system.

NIO, a smart electric vehicle company in China, announced that Dolby Atmos will come standard on all its NIO ET7s, the smart flagship electric sedan of the company. The latest car model from NIO, the vehicle comes with a 7.1.4 immersive sound system and the ability to decode and render Dolby Atmos sources, including from music streaming services. This is the third automotive win for Dolby in a short period of time, following announcements from Lucid Motor and Mercedes-Benz.