Adoption of Smart TVs and Smart Speakers/Displays Rises Above 50% During Pandemic

Market research firm Parks Associates released its latest Consumer Insights Dashboard, a new ongoing service that analyzes the firm's quarterly surveys of 10,000 US broadband households to track consumer adoption of home devices and services. Its Consumer Electronics Dashboard reveals that among the most commonly adopted CE device categories, smart TVs and smart speakers/displays showed significant growth during the COVID-19 pandemic. Smart TVs reached 56%, while smart speakers/displays reached 53%.

Riot, the service of Rethink Technology Research a research and analyst company focusing on IoT, video and wireless, say that the revenues of Smart Hhome as a Service (SHaaS) will rise to $15.75 billion by 2023. The study is entitled “Smart Home as a Service – Awakened from Sleep by a Deep Voice - Forecast to 2023”. The analyst firm confirms Communications Services Providers (CSPs) will need to turn to consumer voice platforms to explore the full potential of the smart home market.

It's been an interesting week! Just prior to the IBC 2017 show, Apple made its traditional event for the launch of the new iPhone 8 and iPhone X (and those Augmented Reality demos were amazing!), also debuting the new Apple TV 4K. And before Samsung and all the other Smartphone manufacturers start announcing their own versions of "X" models, we had a series of interesting corporate and technology announcements, culminating by Amazon's announcement of a series of new Alexa-based hardware devices...