Shure and Jacob Collier Partner To Launch AONIC Free True Wireless Sound Isolating Earphones

Shure has joined forces with Grammy Award-winning artist Jacob Collier to launch the all-new AONIC Free True Wireless Sound Isolating Earphones, available in Crimson Chrome Red and Graphite Gray finishes. This new endorsed product signals a new more aggressive effort by Shure to stand-out in the consumer segment, capitalizing on its nearly 100 years of history as a leading global audio electronics company.

Jacob Collier and his Production Director Ben Bloomberg turned to DPA Microphones to ensure excellent audio quality for their innovative multitrack project. UK artist and Quincy Jones protégé Jacob Collier is only 20 years old yet his undoubted talent as a musician and singer has already earned him the epithet of ‘jazz’s new prodigy’.