LEWITT Launches Online Survey Tool for New Flagship Microphone

July 26 2019, 00:10
Vienna-based microphone manufacturer LEWITT, wants to “democratize design,” asking users to take an online survey regarding its new flagship microphone. As LEWITT details, the new project will be the company’s most ambitious microphone yet - to be announced at the Winter NAMM show 2020. The use of an online tool is offering potential users (and brand fans) the chance to shape how the new microphone will sound… and to win one of their own.

Designed and engineered in Vienna, Austria, LEWITT microphones are setting new standards in sound capture as a modern, innovative alternative to older, traditional technologies. Founded in January 2010 by entrepreneurial audio pioneer Roman Perschon, LEWITT is made up of a dedicated and diverse team of audio experts with a passion for quality and the in-house engineering capabilities to focus entirely on the needs of customers.

With preparations already well underway for the landmark 10th anniversary of LEWITT in 2020, the Austrian audio pioneer is gearing up to celebrate with the launch of a ground-breaking new flagship microphone. Intended to become the company’s boldest launch to date, the as-yet unnamed microphone is being developed under the working title ‘Project Pinnacle’.

But while the microphone won’t be unveiled until the Winter NAMM Show in January 2020, LEWITT is now inviting everyone with a passion for sound to play a crucial role in its development thanks to a specially developed online tool. Best of all, participants will be entered into a draw to win one of the flagship microphones as a special anniversary gift from LEWITT to its global family of end-users.

All LEWITT microphones are developed with input from a circle of the world’s most respected recording engineers, who not only field-test new products before launch but actually help to shape their tonal characteristics. For the launch of its new flagship LEWITT has gone one step further with a website-based survey that allows audio enthusiasts at every level to get involved in the creation of a new microphone classic.

Designed to take just five minutes to complete, the survey asks visitors to compare and evaluate a number of audio samples, all of which will ultimately contribute to the new flagship’s characteristics and features. The LEWITT sound survey ends on August 30, 2019.

A grand prize draw will then take place at the NAMM Show during the official unveiling of Project Pinnacle, with a live-stream on LEWITT’s social media channels to ensure everyone has a chance to find out if they are the lucky winner.

“From January onwards, 2020 will be a year of celebration for LEWITT, and we’re planning to start as we mean to go on with our most significant product launch yet,” commented Roman Perschon, founder and CEO of LEWITT. “Most importantly, we want everyone who cares about audio to be part of our celebrations. LEWITT was founded on the principle of making the highest quality microphones accessible to everyone – now we want to democratize the design process as well. I’m very excited to hear the results and I can’t wait to reveal our new flagship.”

To take part in the sound survey and stand a chance of winning LEWITT’s new flagship microphone, simply visit this link.
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