“With the explosive growth of Fortnite, NBA 2K and esports, HyperX is seeing an exciting expansion in the global gaming headset market,” explains Marcus Hermann, senior business manager, HyperX. “HyperX has been supplying hardcore gamers with gear for over 10 years and we are now seeing our HyperX headsets becoming more popular with casual gamers. Shipping 5 million headsets is a major milestone as we continue to grow.”
HyperX has been expanding to new audiences including fans of the popular game Fortnite Battle Royale, eSports and the NBA. HyperX is the official gaming headset partner of the Dallas Mavericks and Philadelphia 76ers, as well as the NBA 2K League and its teams Mavs Gaming, Pacers Gaming, Grizz Gaming, Bucks Gaming and Jazz Gaming. Brand ambassadors from the NBA include Gordon Hayward of the Boston Celtics, Joel Embiid of the Philadelphia 76ers and De’Aaron Fox of the Sacramento Kings.
With Battle Royale going mainstream and the convergence of sports and esports, players at all levels need quality, comfortable gaming headsets. HyperX gaming headsets fill this demand with hours of comfortable gaming for pro gamers and enthusiasts alike. HyperX headsets are now available in 15,000 stores, in over 100 countries and across six continents.
HyperX is the gaming division of Kingston Technology Company, Inc., the world’s largest independent memory manufacturer, with the goal of providing gamers, PC builders, and power users with high-performance components. For 15 years, the HyperX mission has been to develop gaming products for gamers – high-speed memory, solid state drives, headsets, keyboards, mice, USB flash drives, and mouse pads – to the gaming community and beyond.