Promoted at CES 2023 to see how the market would react, apparently Audio-Technica received enough manifestations of interest to now confirm that the portable turntable will now be a part of its regular product catalog. Designed with portability in mind and available in three unique colors, the Sound Burger offers a retro aesthetic mixed with modern updates.
The nightmare of every vinyl aficionado who counts the number of plays he submits to its precious (and sometimes extremely expensive) records, these portable players where promoted originally for parties, compact living spaces, or picnics by people who just didn't care about scratches, greasy fingerprints, or fidelity. Anyway, those were the days before the walkman and the ghetto blaster (which are also making a comeback).
But the Sound Burger is not exactly the same product as the original. The new affordable entry-level turntable offers Bluetooth connectivity and USB charging to be able to deliver up to 12 hours of spinning records. To achieve both portability and stability, the tonearm employs a dynamic balance system in which stylus pressure is applied via a spring. In addition, a high-precision DC motor maintains stable rotation through a belt-drive system that plays 33-1/3 and 45 RPM records. The turntable also comes with an audio cable for those who prefer an analog, wired listening experience.
Available in black, white, and yellow, the Sound Burger is available with an MSRP of $199. Accessories included: 45 RPM adapter, RCA audio cable (3.5 mm male to dual RCA male), and USB cable for charging (USB Type-A / USB Type-C). The Sound Burger also features a replaceable stylus.
www.audio-technica.com
