Audiokinetic's Wwise Automotive Delivers In-Car Audio Experience to Changan's NEVO E07 SUV

November 13 2024, 01:10
Audiokinetic, the company behind cross-platform interactive audio software solutions such as Strata for game sound design, and the Wwise audio development suite, unveiled its contribution to the immersive audio environment of the new NEVO E07 electric vehicle from Changan Automobile, one of the four major automotive groups in China. Wwise Automotive was used to provide the unique ride sonification features for the NEVO E07 transformer SUV launched in China.
 

Wwise Automotive is Audiokinetic's interactive audio engine for car manufacturers, enabling the design and implementation of in-car audio. It features an optimized run-time sound engine and an audio authoring application designed to create and manage customized in-car audio experiences on embedded platforms. The solution was used to create sound design features for the NEVO E07, streamlining the workflow for Changan Automobile from prototyping to production, and enabling a new immersive environment to be achieved.

Through the use of intelligent spatial sound, drivers of the NEVO E07 receive real-time, directional audio cues to enhance situational awareness and safety. These spatial warnings allow for an intuitive response to potential hazards, and road conditions. And Wwise Automotive was also used to enhance real-time driving conditions with a dynamic soundscape, providing an immersive entertainment experience that adjusts to the environment, speed, driving style, and more.

The Changan NEVO E07 is a fully electric vehicle and Audiokinetic tools are being used by the manufacturer to provide engine sound generation. Wwise Automotive allowed sound designers to create custom engine audio, simulating the feeling of engine performance inside the vehicle with a unique sound profile. Outside the vehicle, this real-time sound generation provides increased safety for pedestrians and a unique branded sound signature for the vehicle.
 

“Changan used Wwise to effectively unleash the full potential of interactive spatial audio. This provides informative and intuitive user experiences, as well as creative ways to consume innovative entertainment audio content within the vehicle,” says François Thibault, Sr. Director of Innovation at Audiokinetic who is leading automotive engineering activities at the company.

Integrated seamlessly with the digital instrument cluster and an Android-based in-vehicle infotainment platform, Wwise Automotive allowed automotive sound designers to enhance the overall identity and experience for the new NEVO E07 model, with increased efficiency and creative flexibility. The software enables Changan to design, iterate, and implement independently without requiring engineering intervention.

"We are delighted to see Wwise Automotive elevate the in-car audio experience in Changan's NEVO E07 and allow their team to creatively bring a whole new dimension to automotive audio design," adds Martin H. Klein, CEO at Audiokinetic. "By enabling their sound designers to work more efficiently and independently from the engineering supplier, the Changan team was able to significantly upgrade the user experience, improve safety for both users and pedestrians, and propel the audio branding for this new vehicle."
 

Audiokinetic, a Sony Group Company, develops interactive audio production software for location-based entertainment, automotive, consumer electronics, and training simulation. A trusted and strategic partner to the world's largest interactive media developers and OEMs, Audiokinetic has a long-established ecosystem of allies within the audio industry and amongst platform manufacturers. The company's middleware solutions include Wwise and SoundSeed, as well as Wwise Automotive and Strata. Audiokinetic is headquartered in Montréal, Canada, with subsidiaries in Tokyo, Japan, Shanghai, China, and Hilversum, Netherlands, as well as Product Experts in the USA. www.audiokinetic.com
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