Current Smart Speaker Consumers Value Sound Quality

Apparently Apple got it right. Once again. As smart speaker adoption continues to climb, more than half of existing owners would like to have a smart speaker with better sound quality than their current device, while a similar number would pay more for it. That’s one of the findings from the new “Audio Tech Lifestyles” consumer survey from Futuresource Consulting, conducted in the USA, UK, Germany, Japan and China.