China: 90% of Users Love Their Smart Speakers - 88% in the UK

The exploding popularity of smart speakers in China is confirmed by findings from the latest Strategy Analytics consumer survey. The report, 2019 Smart Speaker User Survey – China Results, found that 63% of people who do not currently use a smart speaker plan to buy one within the next year. Another 22% say they will purchase a smart speaker later on, suggesting that smart speakers overall should reach at least another 85% of the population.

Futuresource has announced the release of its latest report exploring multi regional trends in the audio shopper’s journey whilst considering purchasing Bluetooth or Wi-Fi Speakers and Headphones across China, France, Germany, UK and the USA. The report finds significant room for growth in the market.

InfoComm International, the trade association representing the commercial audiovisual industry worldwide, has released its 2015 Live Events Industry Insights Study. It is the first such report that InfoComm has produced specifically for the live-events market, including valuable insights on the business activity, market trends and dynamics, products, purchasing decisions and go-to-market drivers.