The licensed trademarked Fender Audio brand features a three part collection that includes true wireless stereo earphones, wired professional in-ear monitors and Bluetooth speakers, which will be clerkly appealing to musicians but also to regular consumers who admire the brand, the history, and the legacy of founder Leo Fender.
"This chapter of Fender Audio products represents the brand's next evolution of sound and innovation, building on the blueprint created over 75 years ago,” says Richard Bussey, VP of Accessories, Lifestyle and Licensing. "We designed this series as user and audio friendly systems. Even the aesthetics of the Bluetooth speakers hearken back to Leo Fender’s early days as an amplifier and instrument repairman in Fullerton, California."
The new Fender Audio Collection includes a strong entrance in the true wireless earbuds space, with a variety of models. All models feature ambient noise blocking settings and comfortable ergonomic features that appeal to users looking for a personal sound experience, a powerful and acoustically optimized sound, and of course the brand endorsement. From the Tour Series for "road warriors," the Producer Series for studio creatives - reviving the original Fender wired earphone and IEM range - to the Classic Series Bluetooth speakers for both music lovers and guitar players alike, the collection offers a bit of everything for everyone.
The range moves up with The Producer Series of wired earphones, inspired and shaped as professional IEMs, offering patented driver hybrid systems and a sound profile tuned similarly to the systems used by pros in the studio and on stage. Models include the Track, Track Lite, Track Pro, Mix and Mix Pro with prices that range from $279.99 to $999.99 USD for the Mix Pro, featuring a 6 driver hybrid system. All are available now.
Next up is the Classic Series of portable stereo speakers, basically promising to outperform typical Bluetooth products in its class. The designs appeal to two different user profiles, with the Newport speaker looking more like a vintage product that fits home environments - it will look great close to any fifties style kitchen appliances - while the aptly name Indio speaker clearly resembles a Fender tweed guitar amp, including the knobs.
The Newport 2 ($279.99 USD) features 2 full range speakers and one tweeter, a 3.5mm auxiliary input jack, and is a Bluetooth 5 design (AAC and SBC) that offers 12 hours of playtime. Finish options include Black Gunmetal, Black Champagne, Red Gunmetal and Red Champagne. The Indio 2 ($379.99 / $399.99 USD) features dual 16 mm tweeters, dual 3.5” woofers, also a Bluetooth 5 radio and up to 25 hours of playtime. Finish options include Black, and Tweed in tribute to the classic guitar amps. All are available now.
For this refreshed range, Fender partnered with Generation-S as the new licensee for audio products in the consumer electronics space. A partnership that the company believes will elevate Fender’s consumer electronics offerings, "making Fender Audio more widely accessible to consumers," the announcement states.
www.fender.com | www.fenderaudio.com
