While self-motivation is clearly a key motive for headphone usage during sports, with more than half of the respondents saying their headphones help them stay focused, creating a personal space is also an important factor. 32 percent of the interviewees say they put their headphones on for their workout because it enables them to listen to whatever they want and 27 percent say they do so to block outside noise.
The poll, conducted by market research institute on behalf of Sennheiser, found that nearly one third of the respondents wear headphones so they do not get bored when exercising. As 46 percent of the interviewees stated they were typically on their own when practicing sports, headphones seem to serve as a workout buddy for some athletes – someone to help you pick yourself up and make the best of your exercise time.
While 53 percent of the respondents cited a secure fit as the main reason for them to prefer specialized sports headphones during their workout, special water- and sweat-resistant materials were another priority for many (39 percent).
Along with going to the gym, exercise walking as well as jogging and running were among the types of sports practiced most frequently. The majority of respondents agreed that the main purpose of their sport activities was their personal well-being and fitness (61 percent). While about one third said they mainly engaged in sports because it gave them pleasure, only 17 percent of the interviewees stated they did so for competitive or performance reasons.
“Sports headphones should be especially comfortable and easy to use. Sennheiser’s sports headphone models are specifically tailored to these requirements: featuring slide-to-fit ear adapters, a flexible earhook securing mechanism or an adjustable headband, each model provides a well-thought-out solution to ensure a perfect fit. Moreover, by using carefully selected high-tech materials, we made sure our SPORTS headphones are water-resistant, so they withstand the rigours of any workout and can be cleaned easily,” says Daniel Chee, Product Manager Essentials at Sennheiser Consumer Electronics.