Knowles Enhances Performance for Meizu LIVE AI Noise Cancelling Hi-Fi Earbuds

Knowles Corporation announced that Meizu, a consumer audio brand from China, has selected Knowles balanced armature (BA) drivers and SiSonic high-performance MEMS microphones to produce premium sound for its new LIVE AI Noise Cancelling Hi-Fi Earbuds. Now available in China and other countries in the APAC region, the Meizu LIVE AI earbuds combine the BAs with a coaxial driver, tuned to the Knowles Preferred Listening Curve. Meizu also offers a first-of-its-kind capability that uses artificial intelligence to identify user listening preferences.

Xiami Music, a wholly-owned entity of the Alibaba Group, will be the first music streaming service in China to adopt MQA. With the implementation of MQA, Xiami Music will become the audio quality leader in China, sending a clear signal to artists and creators that Xiami’s service is the best way to connect with their fans. MQA, the pioneering technology delivering authenticated master-quality music in a file small enough to stream, will be introduced into the SVIP tier of Xiami Music iOS and Android apps.