Working together, the two companies aim to create new, voice AI-enabled possibilities for automakers looking to uplevel their in-vehicle technology. This voice-enabled AI ecosystem will allow drivers and passengers to effortlessly launch and interact with the broad range of in-vehicle apps and connected devices already accessible via Harman Ignite Store – providing next-level handsfree convenience and safety.
SoundHound’s voice AI is the result of over 17 years of research and development. Built on Speech-to-Meaning and Deep Meaning Understanding technologies, the company’s advanced voice AI platform provides speed and accuracy. Speech-to-Meaning technology tracks speech in real-time and understands the context, even before the user has finished speaking. Deep Meaning Understanding enables in-vehicle voice assistants to address multiple questions and filter results simultaneously.
Because these technologies work more like the human brain, this voice AI solution allows drivers and passengers to control their in-vehicle experience using natural human speech.
"Great voice technology is now a key differentiator for vehicle-buying consumers, and SoundHound’s advanced voice AI delivers a truly conversational experience that feels natural and effortless," says SoundHound Co-Founder and Chief Product Officer James Hom. "By integrating our advanced voice AI with Harman’s elite platform, we’ll be offering automakers a high quality, next-generation system that minimizes distractions and maximizes convenience.”
With over 90 percent of new vehicles globally projected to have voice assistants by 2028 (Automotive World) and a very high possibility that few users will even consider using it, SoundHound and Harman aim to provide a customer-focused solution to automakers looking for a fully OEM-owned and branded in-vehicle experience that might truly convince drivers and passengers to engage.
"In line with our ‘Consumer Experiences. Automotive Grade.’ value proposition, Harman Ignite Store aims to seamlessly voice-enable third party automotive applications, so it’s critical that our integrated voice AI is the best on the market – both in terms of its technical capabilities and its user-friendliness," says Albert Jordan, Vice President of Harman Ignite Store at Harman International. "We are impressed by SoundHound’s voice AI and we’re excited for the opportunity to work together to provide drivers with a way of controlling their in-vehicle digital experience system that is as smart and intuitive as with any of their other devices."
SoundHound is already trusted by companies including Hyundai, Mercedes-Benz, Pandora, Qualcomm, Netflix, Snap, Square, LG, VIZIO, KIA, and Stellantis.
www.car.Harman.com/solutions/Harman-ignite/store
www.soundhound.com
