The popularity and longevity of the Koss Porta Pro headphones, with its eighties design and ultra-complicated structure is one of those case-studies for every product and marketing manager to investigate carefully. Revered by many and loathed by others, the Koss Porta Pro headphones are the ultimate proof that even ugliness can be cool. And now, the company founded by John C. Koss is celebrating a remarkable anniversary: the launch of the Porta Pro Portable "high-end supra-aural stereophone model," launched in 1984.
And what better way to signal the product that basically is responsible for keeping the name Koss alive than to launch a completely re-designed and re-engineered next generation Koss Porta Pro Wireless model? According to the company, the new model features Patent Pending innovations, including an all-new dual steel headband that carries audio signals without the need for traditional overhead wires, preserving the iconic Porta Pro fit, aesthetic, and sound.
"The next generation Koss Porta Pro Wireless Bluetooth headphones are remarkably similar to the Porta Pro Classic. The team's ingenuity enabled us to create new inventions which we have sought to protect by applying for patents at the United States Patent and Trademark Office," says Michael J. Koss, Jr., Vice President – Marketing & Product. "We focused on maintaining the iconic sound, collapsibility, fit, comfort, and performance of the Porta Pro Classic to celebrate its 40th Anniversary."
The next generation Koss Porta Pro Wireless Bluetooth headphones feature an ultra-lightweight rechargeable lithium-ion battery that can last more than 20 hours after a single charge using the included USB-C charging cord. If the battery runs low or there is no time to charge, the Koss Porta Pro Wireless has an analog bypass mode that can be enabled with an included USB-C to 3.5mm standard headphone jack.
"The addition of the analog bypass feature and our decision to include an analog cable makes the next generation Porta Pro Wireless an incredibly versatile headphone," Michael J. Koss Jr. adds. "Almost all wireless headphones on the market stop working when their battery dies. Not with the new Porta Pro Wireless. If your 20+ hour battery somehow runs low, just plug in your analog bypass cable that comes included with the product and carry on – with what is essentially a Porta Pro Classic."
Integrated on-board controls including a microphone allow users to change songs, answer calls, adjust volume, and much more. Designed for maximum portability, the all-new next generation Porta Pro Wireless can be collapsed and stored safely inside the included hard shell Koss Porta Pro Carrying Case. The compact design and case enabled Koss to reduce the size of the packaging by over 50% compared to the Porta Pro Classic, which helps minimize environmental impact.
The new Porta Pro Wireless Bluetooth headphones are available in the USA for $99.99 at Koss.com and Amazon.com/Koss (while supplies last). Immediate international availability is limited to certain partners and varies by territory.
www.koss.com
