![](https://cdn.xingosoftware.com/audioxpress/images/fetch/dpr_1,w_765,h_574,c_fit/https%3A%2F%2Faudioxpress.com%2Findex.php%2Fassets%2Fupload%2Fimages%2F1%2F20210607163943_Embody-ImmerseHive-FrontWeb.jpg)
Embody's Hive software is described as an "AI-Driven spatial audio" solution that works with all PC (Windows) games and gaming headphones, combining the company's Head Related Transfer Function (HRTF) modeling engine that creates a (nearly) personalized 360 soundfield using the game’s native multichannel audio. As previously described, Embody developed a way for users to submit images of their ears to a cloud service, which delivers a generic HRTF that is optimized for each user. Embody uses a machine learning algorithm that models the user's unique hearing anatomy, selecting an adequate HRTF from a single image, captured on a smartphone.
The next step is to optimize the response for each specific headphone model - gaming headsets in the case of the Immerse Gaming solution. Each headset is acoustically tuned to ensure a distortion-free and accurate gaming experience, while maintaining the signature sound quality of the specific headset. Embody worked on this process in applications where spatial audio is used to virtualize a reference "studio" environment, which the user can load to his software DAW. This auralization process was already optimized with specific solutions for Audeze, Beyerdynamic, Logitech, and Audio-Technica.
In 2020, Embody worked with Logitech G, beyerdynamic and Audio-Technica to launch Immerse Gaming spatial audio PC gaming software combining all that experience. Now, with Hive, Embody created a specific Immerse Gaming software for Razer, HyperX, Audeze, Sennheiser, and over 20 of the most popular gaming headsets.
![](https://cdn.xingosoftware.com/audioxpress/images/fetch/dpr_1,w_765,h_574,c_fit/https%3A%2F%2Faudioxpress.com%2Findex.php%2Fassets%2Fupload%2Fimages%2F1%2F20210607163943_Embody-ImmersiveAudio-HRTFWeb.jpg)
As Embody details, Hive uses each game’s native multichannel audio and enhances directional awareness by allowing users to choose between 3 powerful game genre presets engineered specifically for a wide variety of content. At the same time, the software provides a "Sonar Map", a split-second visual confirmation of where sound is coming from with a semi-transparent overlay on the game screen.
“When we released Immerse Gaming for Logitech G last year, early adopters told us they felt it was the best spatial audio solution available,” says Kapil Jain, Embody Co-founder & CEO. “I’m pleased that we’re now able to offer this amazing AI-driven spatial audio solution on all gaming headsets.”
Hive is available for download at www.immerse.gg with an annual license costing $14.99 or $39.99 for a five-year license. Hive is also available as a Free trial for 14-days without any commitment or credit card requirements, so users can game with it risk-free before deciding to purchase.
www.embody.co
![](https://cdn.xingosoftware.com/audioxpress/images/fetch/dpr_1,w_765,h_430,c_fit/https%3A%2F%2Faudioxpress.com%2Findex.php%2Fassets%2Fupload%2Fimages%2F1%2F20210607163943_Embody-ImmerseGaming-SonarTWeb.jpg)