Bose Sport Open Earbuds Explore New Truly Wireless Open Transducer Concept

Bose announced the new Bose Sport Open Earbuds — truly wireless earbuds that are optimized for sports, fitness and wellness — with a unique design that the Massachusetts company says, feels like "Nothing In Your Ears, Nothing Covering Them." This new "not in-ear" truly wireless design challenges perceptions, in a crowded space mainly competing to be smaller, smarter, and more discreet. But after the Sleepbuds and the Bose Frames, its seems clear that Bose is not afraid of taking risks.