Bowers & Wilkins and McLaren Automotive Celebrate Partnership with Special Edition Headphones
Since 2015, Bowers & Wilkins has been responsible for the development of the high-performance audio systems found in McLaren’s supercars and hypercars. To celebrate the launch of the new high-performance hybrid McLaren Artura supercar, Bowers & Wilkins launched a McLaren Edition of its newest Px8 flagship wireless ANC headphones. Another great example of brand association, in this case for two legendary British companies.