Apple Introduces Beats Studio Buds with ANC and new TWS Form Factor

Beats - the leading audio brand that also belongs to Apple - announced Beats Studio Buds, a new powerful true wireless earbud design that delivers a high-quality audio experience in a new, lightweight and comfortable design. Sweat- and water-resistant earbuds with an IPX4 rating and up to 24 hours of battery life, the new Beats Studio Buds add quality Active Noise Cancellation, Transparency and for the first time ever, convenient one-touch pairing to both iOS and Android users.

Nordic Semiconductor announced the availability of its Apple Find My network compatible Software Development Kit (SDK). The SDK enables manufacturers and brands to easily build Find My network capable Bluetooth Low Energy (Bluetooth LE) devices that maximize battery performance leveraging Nordic’s nRF52 or nRF53 Series System-on-Chip's (SoC) ultra-low power consumption.

Belkin announced the SoundForm Freedom true wireless earbuds, one of the first ever accessories to work with Apple's new Find My network, feature - until now exclusively available on Apple devices. On the same week Apple debuted the feature that allows third-party devices to be tracked through the app on iPhones, iPads, and Macs, some of the first companies to take advantage of the feature include Belkin, VanMoof (electrical bikes), and Chipolo (tracking tags). The new SoundForm Freedom TWS earbuds will be launched in June 2021 for $99 US.