Managing Expectations: The Bluetooth LE Audio Calendar

Fear of Missing Out on Bluetooth LE Audio? Are We There Yet? How many more days? When should you trigger that OTA firmware update? Should you ship Auracast-enabled products now? Should you be the first? No one wants to be the first.

Factories in China are starting to bring out the new generation of Bluetooth LE Audio and Auracast-enabled true wireless earbuds, now that the chips are becoming available. Some more aggressive brands are using this opportunity to jump ahead of the crowd. EarFun managed a number of firsts in the new Air Pro 4 earbuds, the first Qualcomm Snapdragon Sound Bluetooth 5.4 model with support for both LDAC and aptX Adaptive codecs, ready for LE Audio and Auracast.

EarFun has launched the new Air Pro 3 true wireless earbuds that are said to be LE Audio-ready. audioXpress has waited until the start of MWC 2023 in Barcelona to see if anyone would dispute or make a similar claim. Since no one did, we can reliably publish the story now. Earfun is now selling the World's 1st LE-audio ANC true wireless earbuds, the brand's new TWS earbud flagship, which uses the Qualcomm QCC 3071 chip, and also supports Bluetooth 5.3, and aptX Adaptive.

EarFun is one of those consumer brands, established in 2018 by an experienced group of industrial designers and acoustic engineers, focused on next-generation wireless audio devices and leveraging their manufacturing network in Shenzhen, China. Committed to deliver solutions that use the latest technology and improve sound quality, the EarFun engineering team has been pushing the envelope on how affordable and sophisticated true wireless earbuds can be. With the new EarFun Free Pro, the brand seems to have come full circle.

The new EarFun Air Pro Hybrid Active Noise Cancellation True Wireless Earbuds are the brand's first with the technology that consumers are now demanding. The new TWS earbuds with active noise cancelling are called the Air Pro (what else?) and feature technology and sound signature designed and engineered by Edifier, the large Chinese audio manufacturer that was the first public listed audio speaker company in China, and the owner of Japanese electrostatic headphone company Stax.

EarFun, an audio brand headquartered in California and the manufacturer of the EarfunFree true wireless earbuds, announced that its latest product, the EarFun UBOOM Bluetooth Speaker is now available on Amazon.com. The EarFun UBOOM is an IPX7 Bluetooth 5 wireless speaker with the ability to pair with another UBOOM for stereo playback, and a battery that lasts for 16 hours or more and charges via USB-C. According to the company, the sound should not disappoint either.