From Indonesia to The Global Market: SB Acoustics Introduces New Brands

Sinar Baja has announced a new strategy and new product segment organization for its various brands. SB Acoustics will continue to be its hi-fi driver product range, including Satori for the high-end segment, while the new brand SB Audience will represent its pro sound product line available for the international market, and SB Automotive is now its new car audio product line worldwide. But it gets a bit more complicated... audioXpress spoke with SB Acoustics to learn more about the new branding strategy.