Xperi Announces New Effort to Promote DTS Play-Fi in Home Theater Market
DTS, now a wholly-owned subsidiary of Xperi Holding Corporation, announced the intention to revitalize its proprietary DTS Play-Fi wireless audio platform in order to promote wireless surround sound as an alternative to the Wireless Speaker and Audio Association (WiSA) technology being adopted in mainstream consumer electronics. While Qualcomm has long forgotten about its AllPlay wireless audio solution, DTS believes there is still an opportunity to compete with WiSA.