New Prolight+Sound Concept Generates Exhibitor Support for 2016

Frankfurt Messe announced sweeping changes to Prolight+Sound and Musikmesse shows starting in 2016. A new sequence of days, a new hall layout and several innovations such as the creation of business-oriented areas, generated positive response from exhibitors, at least from the Prolight+Sound side.

To ensure the future of Musikmesse and Prolight+Sound with a new event concept from 2016, Messe Frankfurt - one of the largest trade show organizers in the world - announced sweeping changes to two shows. Main goal is to allow better business, from one side, while opening Musikmesse to private visitors on all days. Read on.