Bragi Announces Strategic Collaboration with Qualcomm to Offer Brands AI Solutions for Headphones and Earbuds

September 11 2024, 10:40
Bragi, the innovator behind AI headphones, has announced a strategic collaboration with Qualcomm Technologies International, Ltd., a leader in wireless technology and intelligent on-device computing and AI. This collaboration brings support for Bragi’s  AI User Interface and integrated apps, to the Qualcomm Voice and Music Extension Program, helping audio OEMs and ODMs develop fully featured and differentiated earbuds, headphones and speakers.
 

Through this collaboration, Bragi will use its advanced sound and AI capabilities to develop a reference software platform for use with components and features from Qualcomm Technologies, to help design houses and ODMs reduce the time from product concept to commercialization. The reference software platform utilizes Bragi's golden firmware image, which offers a stable foundation and eases integration of various Qualcomm audio features including Qualcomm cVc, Qualcomm ANC, Qualcomm aptX, and differentiating 3rd party solutions.

Key Technologies
Qualcomm S3 Gen 3 Sound Platform: The reference software platform is designed for the S3 Gen 3 Sound Platform which provides immersive sound experiences for mid-tier earbuds, headsets, and speakers, supporting a broad range of innovative technologies from the Qualcomm Voice and Music Extension Program. It also features audiophile-quality sound via the Snapdragon Sound Technology Suite, offering 24-bit 48kHz lossless music streaming and enhanced DAC performance for a superior listening experience.

Bragi AI Headphones Platform: Enhances user convenience with AI-driven interfaces like voice, motion, and context recognition. The platform adjusts sound automatically, delivers adaptive noise cancellation, and integrates voice assistants, ensuring a seamless, future-proof audio experience. This is complemented by a turnkey app solution for rapid market deployment. (Software)

 

Reasons to Work with Bragi
  • Proven Quality: Brands can incorporate cutting-edge audio technologies into their products, offering consumers superior audio experiences that stand out in a competitive market. 
  • Accelerated Market Entry: Bragi's established software expertise, combined with Qualcomm Technologies’ advanced audio technologies and platforms, helps to significantly shorten the development cycle, helping reduce time-to-market.

Nikolaj Hviid, CEO of Bragi, remarked: "Our collaboration with Qualcomm is a pivotal moment for us, as Bragi continues to lead and innovate in the audio space. We're now uniquely positioned to provide cutting-edge technologies and unprecedented quality that expand our reach while reinforcing our commitment to enhancing the user experience."
 
Audio brands, design houses, and ODMs interested in leveraging this partnership are invited to contact us for more details. Learn how our combined capabilities can elevate your products and sharpen your competitive edge.
 
Contact Bragi for More Information: Email

About Bragi:  Bragi leads the AI headphone industry with smart devices that seamlessly integrate into users' daily lives. Focused on innovation and user experience, Bragi is at the forefront of wearable technology evolution.

Qualcomm, aptX, and Snapdragon are trademarks or registered trademarks of Qualcomm Incorporated. Snapdragon and Qualcomm branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries. 
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